I'll never forget the first year of my business. It was downright painful.
I don't mean listening to my work was painful, although it might have been, but physically, it was painful.
Every single day, I would get up at 6 am, go to work, come home around 6 pm, pick up the kids, get dinner ready, spend time with them, put them to bed, spend a few moments with my wife, and put her to bed around 10 pm.
After she got in bed, I would go outside and get my super-sized army style duffle bag and drag it into the house, being as quiet as possible, so I didn't wake the kids.
Once I got to the office space, which happened to be on the other side of my little dwelling, out would come the PVC pipes and packing blankets.
I constructed my PVC pipe Hobo Fort, as I called it, based on a number code marked on each tube so I would remember where it all went. After it was up, I had to move the desk and computer so it would fit together and finally attach the...
There is no doubt; I love Fiverr. It has changed my life and helps me make a six-figure income in voice-over each year.
But there is another side to Fiverr that gets on my nerves THE UNRULY CUSTOMER.
I was talking to a friend earlier today, and they let me know that a customer had tried to take them on an "I don't need broadcast rights, and I will only pay you $5" ride, and after trying to talk it through with the customer, they became so rude, that she blocked them.
Then, the customer created a new account, and still ordered from her, probably in an attempt to give her a bad review.
This happens on Fiverr often.
However, the other day, I was working on "Freelancer," and I was taken for a scam with someone from China trying to sell me on a business deal, after claiming they needed a voice-over.
Unfortunately, this sort of thing is the price we pay for doing business online. There are scammers around the corner, trying to get your money or worse, your personal...
I made a quick video on why I think you should make content for your voice-over business.
To me, creating content and sending it out in the world, via social media, is like investing.
When you create a blog post, video, podcast, etc, you create something that will last and has the potential to grow your business. Unless you take it down, it never goes away.
Many people are worried about creating content for voice-over because they don't know what they should say or they don't know how to format things.
As of right now, there are millions and millions of videos, articles, and podcasts explaining this very topic and for good reason.
This is the age we live in. If you are not putting out content in some form, either about your journey or about your thoughts or research on another business, you are missing a monumental opportunity.
Check out the video and I hope you enjoy it!
What does it mean?
When should we practice it?
Where should you use it?
So, what exactly is a voice actor rate card anyway? A VO rate card is simply a chart, document, graph, etc. that outlines monetary prices to work with you and to license your work.
Why is it important?
How is a rate card formatted (Simple example)
A. Rates determined by length of the script:
B. Broadcast Rates and Sizes Online
How do you price your rate card?
3 ways to do it:
Do you post it?
How To Tell Your Voice Acting Story
Learning how to tell your brand story can be pretty hard.
So I wanted to come up with a video today sharing with you an easy way for you to create a piece of content every single day that you can spread across all of the different platforms. All you have to do is start recording your voiceover sessions.
In the video, I talk about how you can create great content. This is an excellent way for you to start growing your social influence and building a body of voice-over work.
Then what will happen is people will find the work that you have done and want to hire you because of the fantastic work that you have completed.
P.S. There are a million and one questions you could ask about creating your content. All of these questions would be valid and could be answered. The problem with this idea of analysis before you start is that the rabbit hole goes on forever and ever.
You have to start and let figure it out along the way!
When I first started in voice-over, I had the most challenging time with my breath.
Because I didn’t know what I was doing, I tried to breathe in places that were very awkward and not normal speech. It took me so long to edit out breath’s and I got confused about where they should go and how they should sound.
So then I adopted a no breath strategy where I would remove all of the breaths.
But as I went along, I realize that that sounded very unnatural as well. So I went to a strategy of leaving all the breaths in. What happened there was that the breaths were so loud that that didn’t work either.
As I went through this whole process over a couple of years, I realized that the problem was not my editing but my actual breathing during my voiceovers.
So I created a strategy on how to breathe better during my speaking. In this video, I talk about four different steps you can use to build up your stamina and correct any breathing problems you may have.
Simple 3-step Voice-over Marketing Plan (Email, 20 online sites/1 P2P, and social engagement)
1. Don’t make things over complicated with your marketing plan (Use this 3 step formula)
2. Consistency is everything.
3. The content was king, but engagement has taken over.
*Number 1 - Get set up with 20 online casting sites; Freelance, P2P sites (Fully complete your profiles. Do not leave anything undone.)
*Number 2 - Social Engagement - Pick two social platforms, Twitter and Instagram, and engage, qualify, contact)
*Number 3 - Cold email - Mailshake, Social Leads, Monthly Newsletter (1 tip, 1 article summary, one offer)
Hello, and welcome to a Vos journey podcast. My name is Anthony Pica, and this show is all about helping the new and upcoming voiceover artists grow their business and sidestep all of the crazy things that I seem to step on. Well, today was a great day so far, but it got batched up. I was trying out a new service called restream doing my live video, and it did semi-okay, but on the other hand, I wasn't live in certain places, and I was live on other sites, so I had to go back and do different shows. So to make a long story short, I wasn't able to get the file that I wanted for the podcast. And you know, I think Twitter is going to serve all of us incredibly, and I'm going to talk about it. All right, let's do it.
Don't be afraid to try new things and don't be scared to fall flat on your face just like I did today because it was interesting if you decide to go live in multiple places using restream, make sure that you have all of the different things figured out. You log out...
There is no doubt that voice-over rates cause more havoc in our small VO community than anything else. When I first started in voice-over, I stepped right in the middle of it with people telling don't charge too much and others telling me to charge more.
I certainly had no idea what to expect for pricing. I heard things like don't undervalue yourself, and make sure you are not cutting the industry.
Whenever we try to put a price on someone, with the caveat of, "How much am I worth"? It strikes a real cord, on a personal level.
You can't value someone, that is impossible. The conversation always goes to this.
But to me, this is the mistake that most of us are making. We keep looking at pricing as a function of what WE are worth and not a representation of what our BUSINESSES are worth.
This needs to be talked about more, and it...