What Price Does Your Voice Over Brand Command?

May 12, 2020

“So, just in case you didn’t know it yet, you’re a can of soup”…

“What? How do you come to that conclusion?”

“Well, you have a label, don’t you? And content? And you’re attracted to some, but maybe not to others, for all sorts of reasons… and you’ve got a price! 

But who sets that price? YOU? Or your market? Or both?...

All good questions that we will explore in this article, What price does your Brand command?

Not sure if you’ve struck upon it yet, but there will come a time in your VO journey when someone tells you:

1. They like your voice and

2. They’d like you to forward your rate card…

I don’t think, in all my years as a voice talent, when I’ve sent my rate card to someone, they’ve emailed back and said Great! I love your rates! Here’s a Voiceover job for you! 

There’s usually some form of negotiation that takes place, which brings up a good...

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How to Pick the Right Voice Over Coach

May 05, 2020

So you're looking for a voice over coach?

Well...

Yes! They do exist!...

You’ve arrived at the point in your voiceover journey where you think you may benefit from the experience and guidance of a coach? 

Well done! For many, ‘getting a coach’ seems to be the last resort when ‘everything else’ has been tried out and attempted beforehand.

Really, coaching should almost be the first thing you consider when setting up your voice over business… 

Why?

Because a ‘good coach’ can help you dodge and weave most of the landmines awaiting a novice voice talent and get you on the road to success, a lot quicker than you’d possibly take to ‘find your VO groove’ all by yourself...

Here’s 7 major points on how to know whether you’ve found a coach that can help you in your VO journey…

But before we start, let me take you back a little, or for some, a lot! to days at school when you came across that nutty...

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Protect Your Voiceover Business From Failure

Apr 20, 2020

Here are 5 tips to ensure your voiceover business becomes productive & continues to GROW!

So, you’ve been thinking about your own business for some time now and you’ve finally decided to take the ‘bull by the horns’ throw caution to the wind and start up your own service-based business…

“ Hey guess what everyone? I’ve decided I’m becoming a voiceover talent!”

(Cue raucous applause and cheers from the whole family)

After all, Aunty Gladys has always loved your voice and says you’ll be fabulous! So, how hard can it be, right..?

…Just hold it there Ace!

Voiceover can be lots of fun, after some dedicated practice, coaching and learning to use your audio equipment, it can be a great way to make money and of course, there’s nothing nicer than being able to help others build their own businesses by using your great vocal talents to produce training videos, narrations, phone messages and the like…...

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Should I Edit Out Breaths In My Voice Over

Aug 04, 2019

Editing breaths in my voice overs used to plague me all the time. I literally would spend hours taking out breaths because I thought they sounded horrible and made the voice over seem amateurish. 

But I quickly realized that it wasn't the breaths I needed to be paying attention to, but the type of voice over I was doing.

Let me explain ... Was I narrating an audiobook or doing a car commercial? 

Both are voice overs but have a defined style of narration. There are always exceptions to the rule, but one (audiobook) should have breaths and one (car commercial) should not. 

As I grew as a practitioner of audio, I learned how to differentiate between the two. 

So ... there are times, especially during long form narration, elearning, conversational reads in longer form, etc. that should have breaths. It is natural to breath while talking and will actually sound quite odd if excluded. 

But, shorter spots, quick reads, commercials, etc. should...

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