30 scripts written by us, free to practise with, record and put in your reel.
Every one lists voice age, accent and length, so you can pick a read that fits the audition you are chasing.
Three kids. One dog. Eleven hundred miles. And somebody already asking, are we there yet?
If the family road trip is on the calendar, the family SUV should be ready for it. At Birchwood Auto Mart in Wrenfield, we've got roomy three-row SUVs with space for the cooler, the bikes and the grandma-approved snacks.
Come see us out on Route Nine, take one for a spin, and start the vacation early.
Birchwood Auto Mart. Room for everybody.
Direction: Friendly, relatable mom energy; amused by her own chaos What it is for: Local dealership spot with a real-life hook. Trains warmth plus clear address info. Watch out for: Mumbling the location. 'Birchwood Auto Mart in Wrenfield' and 'Route Nine' are what the client paid for. The turn is 'If the family road trip is on the calendar'. What casting listens for: Local clients listen for a neighbour they would trust, and a name they can remember after one listen.
New job? New baby? New town?
Every new chapter deserves a ride you can count on. At Harlow Valley Motors, we've got sleek sedans for the commute, rugged pickups for the weekend, and friendly folks who'll help you find the one that fits the life you're building.
No pressure. No runaround. Just straight talk and a handshake that means something.
Harlow Valley Motors, right off Exit Twelve. Start your next chapter here.
Direction: Upbeat, sincere, a handshake in the voice What it is for: Optimistic local read. Trains enthusiasm that still sounds trustworthy. Watch out for: Selling too hard on the opening questions. They are friendly check-ins, not a pitch. The turn is 'No pressure. No runaround.', where you drop into plain talk. What casting listens for: Casting listens for honesty. A car-lot read that sounds like a car-lot read loses the job.
Summer's here, and the deals at Sandpiper Auto are sizzling! Windows down, prices way down on every new and used car on the lot. Flexible financing, trade-ins welcome, and free sunglasses with every test drive. Seriously.
Get to Sandpiper Auto on Harbor Road in Gull Harbor this weekend!
Offer ends Sunday. Financing with approved credit. Not all buyers will qualify. Tax, title and fees extra. See dealer for details.
Direction: Bright, sunny, excited; then a fast, flat legal tag What it is for: Sales-event energy with a legal disclaimer. Trains switching gears inside one spot. Watch out for: Keeping the sell energy in the disclaimer, or garbling it for speed. The 'Seriously.' is a real aside; let it land. The disclaimer is a separate skill: drop the smile, speed up, and keep every word clear. What casting listens for: Retail casting always checks the disclaimer. Fast and clean books; fast and mushy doesn't.
Around here, the folks who hold this town together don't ask for much.
The teacher who stays late. The firefighter on the night shift. The nurse who remembers your mama's name.
So at Carver Creek Auto Sales, we're saying thank you the only way a car lot knows how. Special pricing for teachers, first responders and healthcare workers, all season long.
You look after us. Let us return the favor.
Carver Creek Auto Sales. Proud to be your neighbor.
Direction: Sincere, humble, small-town gratitude; no flag-waving What it is for: Community-thank-you spot. Trains sincerity without syrup. Watch out for: Going grand. These are neighbours, not heroes on a poster. The list of people should sound like people he knows by name. The turn is 'So at Carver Creek'. What casting listens for: Casting listens for a regional voice that sounds like the owner, not an actor playing one.
First frost is on the way. Is your car ready?
At Northgate Motors in Ashby Ridge, we've got all-wheel-drive SUVs on the lot and winter tires in the shop.
Come in before the snow does. Northgate Motors.
Direction: Caring, practical, brisk like cold air What it is for: Seasonal local fifteen. Trains a helpful tone with a firm call to action. Watch out for: Sounding alarmist on the opening question. It is a friendly reminder. The button 'Come in before the snow does' has a smile in it. What casting listens for: In a fifteen, casting listens for the name landing clearly twice.
Remember when the future meant flying cars? Turns out it just meant a quieter one.
The all-new Solvane E3 is fully electric, with instant torque that makes merging easy and a cabin so quiet you'll hear your playlist the way it was mixed. Software that updates overnight. Range built for real life.
The future didn't fly in. It pulled up.
Solvane E3. Plug in to what's next.
Direction: Confident, sleek, a little playful; understated tech What it is for: National EV spot. Trains a knowing joke leading into polished product copy. Watch out for: Going sci-fi. The tone is modern and relaxed. The turn is 'The future didn't fly in. It pulled up.'; say it like you've been waiting to. What casting listens for: Casting listens for a brand voice that could run for a whole campaign. Consistent, likable, not showy.
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Where the Map Runs Out
National brandAdult (30-45)Neutral AmericanOne narrator30 secondsabout 26s
The road ends. That's where the good part starts.
The Cordillera Ridgeback was built for places that don't show up on your navigation screen. Rock crawls. River crossings. Mud that swallows lesser tires whole. Take the roof off and let the canyon in.
Then Monday comes, and it takes you to work without a word of complaint.
Cordillera Ridgeback. Go where the map runs out.
Direction: Bold, adventurous, grounded; a wink on Monday What it is for: Adventure brand read. Trains confidence without shouting over the music. Watch out for: Growling. Bold is about certainty, not volume. The turn is 'Then Monday comes', where the adventurer turns commuter; play the joke. What casting listens for: Casting listens for a female voice with authority that isn't borrowed from the trailer guy.
The Quiet Room
National brandAdult (40-55)Neutral BritishOne narrator60 secondsabout 56s
There is a particular kind of silence that money cannot usually buy.
Not the silence of an empty room. The silence of a room where everything has been considered. Where every seam is hand-stitched. Where the wood was chosen from a single tree, so the grain runs unbroken from one door to the other.
The new Tolland Sovereign is that room. It simply happens to move.
Beneath you, a twin-turbocharged engine that never raises its voice. Around you, air suspension that reads the road ahead and quietly irons it flat. In front of you, nothing but the journey, and the time to think about it.
We did not set out to build the fastest saloon in the world, or the loudest.
We set out to build the calmest place you will spend all day.
The Tolland Sovereign. Arrive composed.
Direction: Elegant, hushed, deliberate; never impressed with itself What it is for: Luxury long form. Trains stillness, space and precise consonants. Watch out for: Adding plummy grandeur. Luxury is quiet confidence. The turn is 'It simply happens to move'; the joke is so dry it barely registers. What casting listens for: Casting for premium automotive listens for control. Every pause should feel chosen.
Smart Looks Good on You
National brandYoung adult (18-25)Neutral AmericanOne narrator15 secondsabout 15s
Fill up less. Go further.
The new Brevik Glide hybrid switches between gas and electric so smoothly you'll never feel it. Sleek outside, clever inside, and kind to your wallet.
The Brevik Glide. Smart looks good on you.
Direction: Bright, modern, quick smile What it is for: Upbeat national fifteen. Trains energy with clean articulation. Watch out for: Cramming. The spot fits comfortably at a lively pace; don't race. The tag is the compliment, so deliver it to one person. What casting listens for: Casting listens for youthful energy that still sounds smart, not bubbly for its own sake.
Some things don't need a sales pitch.
A good fence post. A cast-iron skillet. A handshake from a man who's worked the same land his whole life.
The Halloran Workhorse was built the same way. Honest steel. A frame that shrugs off the load you knew you shouldn't have piled on. An engine with the muscle to pull the camper up the grade and the manners to get you home.
Inside, it's all business. Controls you can work with gloves on. Seats that forgive a fourteen-hour day. And a bed liner that's seen worse than whatever you're about to throw in it.
It won't write poems about itself. It'll just be there, every morning, rain or shine, ready to go to work.
Just like the folks who drive it.
The Halloran Workhorse. Built to be leaned on.
It's here! It's huge! It's the Buckhorn Motors Fall Tailgate Sales Event, happening right now in Coldwater Bend!
We've got hundreds of new and pre-owned cars, trucks and SUVs, and every single one needs a new driveway to call home. Yours!
Trade-in worth more than you think? Bring it in! Credit a little bumpy? Bring it in! Just want a free hot dog and a look around? Bring it in!
Live music Saturday. The grill going all weekend. And a sales team that would rather make a deal than make you wait.
So load up the family, head out to Highway Forty, and look for the giant inflatable moose. You can't miss it. Believe me, we've tried.
Buckhorn Motors. Come for the deals, stay for the hot dogs!
Sale ends Monday. Financing on approved credit. Not all buyers will qualify. Tax, title, license and fees extra. See dealer for details.
Direction: Big, loud, fun sales-event energy; then a rapid, clean legal read What it is for: Classic hard-sell retail with a fast disclaimer. Trains stamina, pitch variety and a legal tag. Watch out for: Staying at one volume for sixty seconds. Build in waves: the three 'Bring it in!'s must each climb. The moose joke drops the energy for one beat. The disclaimer is a separate skill: drop the smile, speed up, and keep every word clear. What casting listens for: Retail casting listens for energy that doesn't tire by second forty, and a disclaimer they could air.
LORRAINEAnd I'm Lorraine. We've been selling cars in Pell Crossing for thirty-one years.
HANKThirty-two.
LORRAINEThirty-one, Hank.
HANKShe's right. She's always right.
LORRAINEEvery car on our lot gets a full inspection, and I test-drive every one myself. Twice.
HANKShe won't let me.
LORRAINEHe knows why.
HANKCome see us on Maple Street, right across from the feed store.
LORRAINEHank and Lorraine's Pre-Owned. Honest cars from honest people.
Direction: Owner-operator couple, affectionate bickering, small-town charm What it is for: The owners-in-their-own-ad format. Trains natural two-hander timing and playing a long marriage. Watch out for: Playing it as sketch comedy. They love each other; the jokes are gentle. Hank's 'She's right. She's always right.' is the turn from bicker to team. What casting listens for: Casting listens for chemistry. You should sound like you've shared a kitchen for thirty years.
Need a ride? Get-Go Auto in Larkspur Flats has quality used cars under ten grand, and we love to say yes.
Get-Go Auto!
On approved credit. Not all buyers qualify. See dealer for details.
Direction: Fast, friendly, punchy; then a rapid legal line What it is for: A fifteen with a built-in disclaimer. Trains fitting a sell and a legal tag into tight time. Watch out for: Rushing the sell to make room for the disclaimer. Keep the sell bright, then snap into the legal read. The disclaimer is a separate skill: drop the smile, speed up, and keep every word clear. What casting listens for: Casting listens for clarity at speed. Every word of the disclaimer must be understood.
G'day. Reckon your old ute's got one more harvest in her? Mate, we've all said that.
Here at Redgum Utes in Tamsin Creek, we've been matching locals with the right work vehicle for over twenty years. Dual cabs, single cabs, tray backs, tradie specials, and a few four-wheel-drive beasts that'll laugh at the back paddock after a week of rain.
Every ute on our yard is checked over by our own mechanics before it goes anywhere near you. We'll give you a fair go on your trade, and a straight answer on the price.
And if you're after something to tow the boat up to the lake at Easter, we'll have a yarn about that too.
So pop in and see us on the Old Coach Road, just past the silos. The kettle's always on.
Redgum Utes, Tamsin Creek. Built for the bush, priced for locals.
Direction: Laid-back, friendly Aussie yarn; relaxed pace, sly humour What it is for: Regional local long form. Trains a conversational accent over a full minute with local detail. Watch out for: Pushing the accent into a caricature. Keep it natural and lean on the warmth. The turn is 'Every ute on our yard is checked over', where he gets serious about trust. What casting listens for: Casting listens for a local who sounds like he owns the yard. Relaxed, clear, believable.
The Winking Light
Service & repairMature (55+)Southern USOne narrator30 secondsabout 29s
Now, I'm not gonna tell you your car's talking to you. But if that little oil light's been winking at you for a month, it might be.
Come on down to Duane's Quick Lube in Greywell. Oil change, filter, tire pressure and a look under the hood, usually done before you finish your coffee. No appointment, no upsell, no nonsense.
Your car takes care of you every day. Give it twenty minutes back.
Direction: Folksy, easygoing, a twinkle in the eye What it is for: Service-shop local spot. Trains humour that sounds improvised. Watch out for: Rushing the setup. 'I'm not gonna tell you your car's talking to you' needs a sly pause before 'it might be'. The turn is 'Come on down'. What casting listens for: Casting listens for a mature regional voice that feels like the owner, not a character.
Grip You Can Trust
Service & repairAdult (25-40)Neutral BritishOne narrator15 secondsabout 14s
Bald tyres? Bumpy steering? A worrying thud on the ring road?
Pop into Kerbside Tyres. Free tread check, fitting while you wait, and prices that won't flatten you.
Kerbside Tyres. Grip you can trust.
Direction: Crisp, bright, no-nonsense What it is for: British retail fifteen. Trains crisp consonants and a quick list. Watch out for: Making the three problems sound dramatic. They're relatable niggles. Give 'Free tread check' the most weight. What casting listens for: Casting listens for friendly authority in British retail. Clear, quick, likeable.
Okafor and Daughters
Service & repairAdult (40-55)Neutral AmericanOne narrator60 secondsabout 58s
My dad opened this garage in a borrowed building with one lift and a coffee can full of wrenches.
I was nine. My job was handing him the right socket. I got it wrong a lot.
Now the sign says Okafor and Daughters, and I'm the one under the hood. My sister runs the front desk. And Dad still stops by every morning to tell us what we're doing wrong.
Some things haven't changed. We explain the problem before we fix it. We show you the old part. And we'll tell you when something can wait, even if it means a smaller bill.
Because here, you're not a work order. You're the family with the minivan. The teacher with the hatchback. The guy who always brings donuts.
Okafor and Daughters Auto Repair, on Main Street in Linden Hollow.
We treat your car like it's ours.
Direction: Warm, proud, funny; a woman who knows her way round an engine What it is for: Family-business story spot. Trains personal narrative that sells trust. Watch out for: Getting sentimental about Dad. She teases him. The turn is 'Some things haven't changed', where it becomes a promise. Let the customer list be fond. What casting listens for: Casting listens for authority and warmth together. She should sound like she could fix your car and would tell you the truth.
The Wee Chip
Service & repairAdult (40-55)ScottishOne narrator30 secondsabout 31s
See that wee chip in your windscreen? The one you've been ignoring since the motorway? It's plotting.
One cold snap, one pothole, and that chip turns into a crack right across your line of sight.
Braeside Auto Glass will come to you, at home or at work, and fix most chips in about half an hour. If it's gone too far, we'll replace the whole screen, same day.
Don't wait for the crack. Call Braeside Auto Glass.
Direction: Wry, conspiratorial Scottish humour, then helpful What it is for: Problem-solution with a comic villain. Trains personifying a problem without going panto. Watch out for: Overplaying 'It's plotting.' Say it deadpan. The turn is 'Braeside Auto Glass will come to you', where the tone becomes the reliable tradesman. What casting listens for: Casting listens for a regional accent that stays clear on the phone-number-style call to action.
For a hundred years, a car announced itself.
A cough in the driveway. A roar at the lights. A rumble you could feel through the floor of the house next door.
We thought it was time to try something different.
The Halvard Nine arrives without a sound. It pulls away from the curb like a held breath let go. On the highway, it is so quiet you can hear the rain change its mind.
Inside, there is room to stretch, and space to think. The materials are recycled, and you would never guess.
It charges while you sleep. It updates while you dream. And each morning it is ready, patient, full.
We did not make it louder. We did not make it flashier. We just made the drive feel like yours again.
The Halvard Nine. Fully electric.
Listen closely.
Direction: Cinematic, understated, intimate; the car is quiet so the voice is quiet What it is for: National EV brand film. Trains poetic copy read simply. Watch out for: Performing the poetry. Say the images plainly and let them work. The turn is 'We thought it was time to try something different'; the last two words of the spot are almost a whisper. What casting listens for: Casting for brand films listens for taste. If you're pleased with a line, they'll hear it.
So, my morning routine used to include a gas station. And a sad granola bar. And a guy who always parked across two pumps.
Now? I unplug my Pikko Dot from the wall, like my phone, and I go. It's small enough for the tightest spot downtown, peppy enough to be fun, and charging at home is way kinder to my budget.
Honestly, I don't miss that guy.
Pikko Dot. Plug in, pop out.
Direction: Chatty, funny, real; telling a friend over coffee What it is for: Conversational EV spot. Trains throwaway humour and a natural product mention. Watch out for: Sounding scripted on the product line. 'I unplug my Pikko Dot from the wall, like my phone' should feel like an afterthought. The callback 'I don't miss that guy' is the payoff. What casting listens for: Casting listens for someone they believe. Young conversational reads live or die on authenticity.
It tows like a truck. It hauls like a truck. It just doesn't sound like one.
The all-electric Stanchion E-Haul. Full-size capability, no tailpipe, and power outlets in the bed for the job site.
Coming this spring.
Direction: Strong, confident, with a sly understatement What it is for: Teaser fifteen for an electric truck. Trains setup and twist. Watch out for: Hitting all three 'like a truck' lines the same. The third breaks the pattern; drop the volume for 'It just doesn't sound like one.' What casting listens for: Casting listens for authority and a light touch at once.
Around Mile Twelve
National brandMature (55+)Neutral AmericanOne narrator60 secondsabout 58s
I learned more about my children in the back seat of a car than anywhere else.
Something about not having to look at each other. You're just driving, they're staring out the window, and then out of nowhere: Mom, can I tell you something?
Best friends. First crushes. Big questions about dogs going to heaven.
Those years go by so fast. Faster than the mile markers.
The Vantrel Harbor was built for exactly that stretch of life. Sliding doors that little hands can manage. Seats that fold flat for the science fair volcano. Room for the carpool, the cello and the dog who always gets carsick. And a cabin quiet enough to hear the small voice in the third row.
Because the conversations that matter most don't happen at the dinner table.
They happen somewhere around mile twelve.
The Vantrel Harbor. Room to grow up.
Direction: Tender, wise, amused; a grandmother remembering What it is for: Emotional national family spot. Trains memory, restraint and a quiet close. Watch out for: Getting teary. The memories are funny as well as sweet ('dogs going to heaven'). The turn is 'Those years go by so fast'; let it breathe, then brighten into the product. What casting listens for: Casting listens for a mature voice that sounds like it lived it. Truth beats polish here.
Six A.M., Empty Road
National brandAdult (30-45)Neutral AmericanOne narrator30 secondsabout 28s
Sunday. Six a.m. Empty road. Nobody awake but you and the fog in the valley.
This is what the Ravel Sixty was made for. A low, balanced coupe with an engine that sings all the way to redline, and steering that tells you everything the tarmac is thinking.
No distractions. Just the next bend, and the one after that.
Some drives are errands. This one is the reason.
The Ravel Sixty.
Direction: Low, cool, intimate; a driver talking to himself What it is for: Understated performance-car spot. Trains less-is-more with sensory detail. Watch out for: Adding excitement. The thrill is internal. The turn is 'Some drives are errands. This one is the reason.'; give it the spot's longest pause. What casting listens for: Casting listens for cool confidence. If it sounds like a trailer, it's wrong.
Horse trailer. Fifth-wheel camper. One very large boat that belongs to your brother-in-law.
The Bexley HD doesn't care what you hitch to it. It just pulls. A diesel built for the long grade, a trailer camera that shows every inch behind you, and an integrated brake controller, so you're in charge of the load, not the other way round.
When the work is heavy, you want a truck that doesn't notice.
Bexley HD. Hitch up.
Direction: Gruff, dry humour, capable What it is for: Heavy-duty truck spot with a comic open. Trains deadpan delivery into confident features. Watch out for: Missing the brother-in-law joke by leaning on it. Throw it away. The turn is 'The Bexley HD doesn't care what you hitch to it'. What casting listens for: Casting listens for credibility on the technical words. Say 'brake controller' like you've used one.
DADYou're gripping the wheel like it owes you money.
KAYLAIt's big, Dad. It's so, so big.
DADIt's a truck. That's the whole idea.
KAYLAHow did you ever park yours at the grocery store?
DADBadly. Your mother still brings it up. This one's got cameras, though. Look. All the way around.
KAYLAOh. Okay. That actually helps a lot.
DADNow ease off the brake. Nice and slow.
KAYLAI'm doing it. I'm doing it! Dad, I'm driving a truck.
DADYou're driving your truck.
KAYLA...My truck.
DADThree summers of work at the hardware store. You earned every mile of it.
KAYLACan we take it to the lake Saturday?
DADYou're taking me to the lake Saturday. I'll bring the fishing poles.
KAYLADeal. But I pick the music.
DADYour truck, your music.
DADThe Coyle Fieldhand. For the first truck, and every one after.
Direction: Warm father-daughter scene: his quiet pride, her nervous joy What it is for: Long emotional duet in a truck spot. Trains subtext: the scene is about growing up, not the vehicle. Watch out for: Dad playing sentimental. He hides it under jokes. The turn is 'You're driving your truck.' and Kayla's '...My truck.'; that silence is the whole spot. What casting listens for: Casting listens for the relationship. The product lines should sound like things a real dad would say.
Squeeze More In
National brandAdult (25-40)Neutral BritishOne narrator30 secondsabout 29s
London parking. You know the drill. You circle the square four times and end up two streets from where you started.
Meet the Wren City. Small enough to slot into spaces other cars only dream of. Clever enough to park itself while you smile at the traffic warden. And surprisingly roomy inside, for the weekly shop and a very large dog.
Big city. Little car. No problem.
Wren City. Squeeze more in.
Direction: Playful, cheeky, city-savvy What it is for: Light British comedy for a city car. Trains comic observation and a nimble list. Watch out for: Overselling 'smile at the traffic warden'. It's a little wicked, keep it light. The turn is 'Meet the Wren City'. What casting listens for: Casting listens for a British voice with sparkle that still sounds like a real Londoner.
Buying a second-hand car shouldn't feel like a flutter at the races.
At Donnelly's Motors in Ballyfarran, every car on the forecourt has been through a full inspection, comes with a twelve-month warranty, and has a full service history we'll happily show you over a cup of tea.
We've been here three generations. We're not going anywhere, and neither is our phone number.
Call in to Donnelly's Motors. A good car, and a good conscience.
Direction: Warm, direct, friendly Irish; trust over hype What it is for: Trust-led local spot with an accent. Trains straight talk that still smiles. Watch out for: Rushing the list of guarantees. Each one answers a fear, so give each its moment. The turn is 'We've been here three generations'. What casting listens for: Casting listens for a natural Irish lilt and clean product details.
Only When I'm Happy
Service & repair, duetAdult (25-40)Neutral AmericanTwo narrators (duet)30 secondsabout 32s
Cast: CUSTOMERADVISOR
CUSTOMERMy car's making a noise.
ADVISORWhat kind of noise?
CUSTOMERSort of a wub-wub-wub. But only when I turn left. And only when I'm happy.
ADVISOROnly when you're happy.
CUSTOMERI don't turn left when I'm sad.
ADVISORFair enough. We'll run a free diagnostic, show you what we find, and call before we touch anything.
CUSTOMERNo surprises?
ADVISORNo surprises. That's the Midway Auto Care promise.
CUSTOMERCan I wait here?
ADVISORCoffee's fresh.
Direction: Comic customer, patient straight-man advisor What it is for: Two-voice comedy for a service shop. Trains straight-man timing and silly sound-making. Watch out for: The advisor mugging. He plays it completely straight, and that's the laugh. The customer's 'wub-wub-wub' should be committed. The turn is 'Fair enough', when he gets to the offer. What casting listens for: Casting listens for the pause before 'Only when you're happy.' Timing is the whole job.
Some Simply Arrive
National brandMature (55+)Neutral BritishOne narrator15 secondsabout 14s
Some arrive loudly. Some simply arrive.
The Ashcombe Meridian. Hand-finished leather, a cabin as calm as a library, and power held quietly in reserve.
You will know it when you see it. The Ashcombe Meridian.
Direction: Near-whisper, poised, expensive What it is for: Luxury fifteen. Trains making few words feel rich. Watch out for: Filling the space. This spot is under-written on purpose; use the silence. The name is said twice: make the second one warmer. What casting listens for: Casting listens for poise. A mature voice with stillness is gold for luxury brands.
Range anxiety. It sounds like a medical condition. It's really just a road trip with too many question marks.
Relay Charge is fixing that, one highway exit at a time. Fast chargers at the places you'd stop anyway: a coffee shop, a diner, a park with a decent view. Find them in the app, plug in, and by the time you've stretched your legs, you're ready to roll.
Relay Charge. Just keep driving.
Direction: Easygoing, reassuring, a little funny What it is for: Service-brand EV spot. Trains reassurance without talking down. Watch out for: Playing 'Range anxiety' as a big joke. It's a light observation. The turn is 'Relay Charge is fixing that'. What casting listens for: Casting listens for a voice people trust with logistics. Friendly, clear, calm.
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