VO Journey Academy

Demo Production Terms

These terms cover demo production with VO Journey: the Coached Demo, the Directed Demo and Two Demos. They apply along with our Terms of Service.

A demo is a real investment for you, and hours of real work for us. People take this seriously, and so do we. So here's exactly how it works, before you pay.

Last updated: 27 September 2026

The short version

  • Three packages: Coached Demo $350, Directed Demo $500, Two Demos $900.
  • You record in your own booth. We write the scripts, direct and produce.
  • Scripts within 3 business days of your strategy call. Your demo is ready about 7 days after we have usable audio from you.
  • Book your strategy call and send usable audio within 90 days of buying.
  • 1 revision on the Coached Demo, 2 on the Directed Demo, 2 on each of the Two Demos.
  • Full refund if you ask within 14 days of buying and before your strategy call. No refund after that, except if Anthony tells you you're not ready.
  • You own the finished demo. We only use it as a sample if you opt in.

This summary is here to help. The full terms below are what count.

1. The packages

Coached Demo, $350. You record at home from Anthony's notes, and we produce the demo.

  • A 30-minute strategy call with Anthony
  • Scripts written for you
  • You record in your own booth, from Anthony's notes
  • Full production with music and sound effects, mixed and mastered
  • A demo 1:15 to 1:30 long
  • 1 revision
  • WAV and MP3 files

Directed Demo, $500 (or 2 payments of $250). Anthony is on the session with you, directing every read.

  • Everything in the Coached Demo
  • A live directed session with Anthony, 30 to 60 minutes
  • Fuller sound design
  • Each spot as its own file
  • 2 revisions

Two Demos, $900 (or 3 payments of $300). Two genres, and each one is a full Directed Demo.

  • Two demos in two genres, each in the Directed Demo format
  • A live directed session with Anthony for each demo
  • 2 revisions on each demo
  • Each spot as its own file

Members save 15% with the member code from the Discord. It works on payment plans too. Prices can change, but the price you pay is the one on the checkout page the day you buy.

2. If you're not ready yet

Anthony will tell you honestly if he thinks you're not ready for a demo. If he tells you that after you've paid, you choose: a full refund, or keep what you paid as credit toward your demo for when you're ready.

Not sure? Book the $50 evaluation first. Anthony listens to your reads and tells you if you're ready, and what to work on if you're not.

3. What you provide

  • A quiet space to record in, a microphone, headphones and a computer you can record on.
  • Your time for the 30-minute strategy call, and on the Directed Demo and Two Demos, the live directed session.
  • Usable audio. You record on your end and send us the files. If a recording has noise, echo or other problems a mix can't fix, we'll ask you to record it again.
  • Honest answers on the strategy call about the work you want, so we can write the right scripts.

A good mix can't hide a noisy room. If your space isn't ready, Anthony will tell you before you record.

4. The timeline

  • After you pay, you book your strategy call.
  • After the call, we write your scripts. They're ready within 3 business days of the call.
  • You record (on your own for the Coached Demo, or live with Anthony directing for the Directed Demo and Two Demos) and send us the audio.
  • Your demo is ready about 7 days after we have usable audio from you.
  • Then come your revisions, and your final WAV and MP3 files.

The 7 days start when we have usable audio, so the sooner you record, the sooner your demo is done.

90 days to get going. You need to book your strategy call and send us usable audio within 90 days of buying. If you haven't done both by then, the package expires and isn't refunded.

Rescheduling your live directed session. Give us at least 48 hours' notice and we'll reschedule. If you don't show up, the session counts as used, unless you contact us within 48 hours with a genuine reason. Then we may reschedule it once, at our discretion.

5. Revisions

The Coached Demo comes with 1 revision. The Directed Demo comes with 2, and Two Demos comes with 2 on each demo.

What counts as a revision. Any change to the mix, the music, the edits or the order of the spots counts as one revision round.

What isn't a revision. A new script, or recording new audio, is outside your revisions. We're happy to do it, and we'll quote it separately first.

Turnaround. Each revision comes back to you within 7 days.

Extra revisions. If you'd like more rounds than your package includes, each extra round is $50.

6. Payment and payment plans

You can pay once, or in payments: the Directed Demo as 2 payments of $250, and Two Demos as 3 payments of $300. You choose at checkout. There's no separate deposit. Your first payment starts the process.

If a payment on a plan fails, work on your demo pauses until it's paid.

Once recording has started, the rest of the plan is still due, even if you stop part way.

Final files. On a payment plan, we send your final demo files once the plan is paid in full.

Prices are in US dollars and taken through Kajabi, by Stripe (cards) or PayPal.

7. Refunds

Within 14 days, before your strategy call: if you ask within 14 days of buying, and your strategy call hasn't taken place yet, you get a full refund of what you've paid.

After that: once your strategy call has taken place, or once 14 days have passed since you bought (whichever comes first), the package can't be refunded.

If Anthony says you're not ready: this promise always applies, even after your strategy call. You choose a full refund, or credit toward your demo for when you're ready (see section 2).

The 14-day refund window and the 90-day window in section 4 are separate. The 90 days are how long you have to get started, not how long you can ask for a refund.

Nothing here takes away refund rights you have under the law where you live.

8. Who owns the demo, and who can use it

You own the finished demo outright. Use it to promote yourself: put it on your website and casting sites, share it on social media, and send it to agents and clients.

A demo is for showing what your voice can do. You can't sell or license the demo, or its scripts, for use as a real ad or product.

We only use your demo if you opt in. We won't play your demo on our website, in social posts, in ads, in emails or on the podcast unless you tick the "My demo" box on our optional Marketing Release, and then only in the places you tick there. Saying no doesn't change anything about your demo.

9. Music and sound effects

The music and sound effects in your demo come from Envato Elements, under our subscription. We register them for your demo as its own project, and a finished project stays licensed for good, even if our subscription later ends.

That means you can use your demo for as long as you like, on your website, casting sites, YouTube and social media, and send it to agents and clients.

If YouTube or another platform ever flags the music in your demo, tell us and we'll send you the licence to clear it.

The music and effects are licensed only as part of your demo. You can't take them out and use them on their own, or in any other project.

10. We take this seriously, and we ask you to as well

We put real hours into your scripts, your session and your mix, and we hold time for you. In return we ask you to come to your strategy call and session on time and prepared, send your audio when you say you will, and tell us early if something changes. If you do that, we'll do everything we can to make you a demo you're proud of.

11. No guarantee of work

A great demo helps you get heard, but it can't promise work. We don't promise you'll book jobs, get an agent, or earn any particular amount.

12. Questions

Email apica@avosjourney.com before you buy if anything here is unclear. We're happy to talk it through.

VO Journey Academy, a brand of Anthony Pica Productions, LLC
7861 Indian Road, Gloucester, VA 23061