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Free pets commercial scripts

30 scripts written by us, free to practice with, record and put in your reel. Every one lists voice age, accent and length, so you can pick a read that fits the audition you are chasing.

The Bowl

Pet food, dogAdult (30-45)Neutral AmericanOne narrator30 secondsabout 31s
Every night at six, Bruno sits by his bowl and stares at me. Like I'm the slowest waiter in the world. He's not wrong. He's just excited. Because dinner is Fieldstead. Real chicken first, then brown rice, pumpkin, carrots and blueberries. No fillers we'd be embarrassed to explain. Made in small batches, on a farm in Wisconsin. He cleans the bowl every time. Then he stares at me again. Fieldstead. Real food, for your real best friend.

Direction: Warm, grounded dog-dad voice; affectionate, a little amused
What it is for: The classic dog food read. Trains warmth, a clear ingredient list and an honest tag.
Coach's note: Watch out for reading the ingredients like a label. He is proud of what goes in the bowl. The turn is 'He's not wrong'; a smile at his dog.
What casting listens for: Pet food casting listens for a voice that sounds like it actually has a dog lying on its feet.

Good Boy

Pet treats, as the petYoung adult (18-25)Neutral AmericanOne narrator30 secondsabout 26s
Okay, okay, okay. She's in the kitchen. She's opening the cupboard. The cupboard! The good cupboard! It's the bag. The crinkly bag. Pawcrumb Peanut Butter Bites. Real peanut butter, oats and a little honey, and they're crunchy, and they're mine! Sit? I'm sitting. I'm the best sitter. Look at me sit. Am I a good boy? Am I? I am! Pawcrumb. Treats worth sitting for.

Direction: Voiced as a golden retriever: pure joy, short attention span, zero filter, huge heart
What it is for: Character practice, voiced as a dog. Trains big energy, fast thought changes and sincerity inside comedy.
Coach's note: Watch out for playing a dog voice. Play a person with a dog's brain: breathless, easily distracted, totally sincere. The turn is 'Am I a good boy?'; ask it for real.
What casting listens for: Character casting listens for commitment and specificity. The dog has to be funny because he is truthful, not because he's silly.

Her Majesty Dines

Pet food, cat, as the petMature (55+)Neutral BritishOne narrator30 secondsabout 29s
The human has placed a dish before me. How quaint. Salmon, it says. Poached in its own broth. Wild-caught, no fillers, flaked by hand. I shall not be rushed. I shall sniff it. I shall walk away. I shall return, when I choose, and not a moment before. Very well. I'll allow it. The human may continue to exist. Silvertail Cat Cuisine. For cats of discerning taste. Which is all of them.

Direction: Voiced as an elderly, aristocratic house cat: bored, imperious, secretly pleased
What it is for: Character practice, voiced as a cat. Trains dry comic disdain and a well-placed crack in the armour.
Coach's note: Watch out for playing her as cross. She is supremely unbothered. The crack is 'Very well. I'll allow it.'; the smallest hint of delight, instantly hidden.
What casting listens for: Casting listens for a clear, specific character. Comedy that comes from status, not silly voices.

Five Seconds

Pet food, fish, as the petAnyNeutral AmericanOne narrator15 secondsabout 14s
Oh! Food! Bubbleworth Flakes! Crunchy. Colorful. Delicious. Best day ever. Oh! Food! Bubbleworth Flakes! Crunchy. Colorful. Delicious. Best day ever. Oh! A castle! Have I seen this castle before? Bubbleworth Fish Flakes. Unforgettable. Probably.

Direction: Voiced as a goldfish with a very short memory; wide-eyed, delighted, constantly rediscovering
What it is for: Quick character comedy as the pet. Trains fast resets and a genuine surprise every time.
Coach's note: Watch out for playing the reset as a joke. Each 'Oh! Food!' is a brand-new discovery. Keep the tag clear.
What casting listens for: Casting listens for commitment to a simple idea. Sincerity makes it funny.

Dr. Ramos

Vet clinic, localMature (55+)Neutral AmericanOne narrator60 secondsabout 58s
I'm Dr. Elena Ramos. I've been a veterinarian here in Linden Park for twenty-six years. In that time, I've met a lot of dogs. Cats. A few rabbits. One very opinionated parrot named Winston, who still tells me to go home every time I walk past his cage. At Linden Park Veterinary Clinic, we do the everyday things. Checkups, vaccinations, dental cleanings, and yes, the dreaded nail trim. We also have surgery, X-rays and an in-house lab, so you're not driving all over town when something's wrong. But what I hope people notice is the time. We don't rush appointments. We get down on the floor. We answer every question, even the ones you think are silly. And we remember them. Their names, their quirks, the treat they like best. Linden Park Veterinary Clinic, on Aspen Drive. New patients are always welcome. So are parrots. Mostly.

Direction: Owner-vet voice: calm, kind, practical, a warm sense of humor
What it is for: Long-form local healthcare-for-pets read. Trains warmth and trust, with practical detail that stays conversational.
Coach's note: Watch out for sounding clinical. She is a neighbor who happens to be a vet. Avoid any tone of promise about outcomes; the sell is care, not cures. The turn is 'we remember them'; let it be sincere.
What casting listens for: Local clinic casting listens for trust. The voice has to be someone you'd hand your frightened dog to.

Two A.M.

Vet clinic, emergencyAdult (40-55)Neutral AmericanOne narrator30 secondsabout 28s
It's two in the morning. Your dog ate something he shouldn't have. Your regular vet is closed. Your heart is racing. Breathe. We're open. Midnight Mile Emergency Vet is staffed around the clock, every night, every weekend and every holiday, by experienced vets and nurses who know what to do. Save our number now. We hope you never need it. Midnight Mile Emergency Vet, on Route Nine. Always open.

Direction: Steady, calm, reassuring; the voice you need at two in the morning
What it is for: Emergency-service read. Trains calm urgency and clear information.
Coach's note: Watch out for adding drama. The listener is imagining a scary night; your job is to lower the temperature. Say the location and 'Always open' slowly and clearly.
What casting listens for: Casting listens for calm authority. It should sound like help has arrived.

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The Bill

Pet insuranceAdult (30-45)Neutral AmericanOne narrator30 secondsabout 31s
Last spring, my cat Pickle swallowed a hair tie. Then another one. Surgery, two nights at the vet, and a bill I didn't want to open. But I'd signed up with Tailbound Pet Insurance when she was a kitten, so most of it was covered, and I didn't have to choose between my savings and my cat. Plans for dogs and cats, any age, with a quote in two minutes. Tailbound Pet Insurance. Because they'll eat anything.

Direction: Honest, relatable, a real-life story told simply, relief on the turn
What it is for: The pet insurance read. Trains honest storytelling and a sell without scare tactics.
Coach's note: Watch out for sounding panicked when you describe the bill. It happened; she's past it. The turn is 'I didn't have to choose'; relief, quietly.
What casting listens for: Insurance casting listens for trust. No hard sell, just someone who has been there.

The Sock

Pet insurance, duetAdult (30-45)Neutral AmericanTwo narrators (duet)60 secondsabout 64s

Cast: MARCUSJESS

MARCUSHow much do you think this is going to cost?
JESSDon't think about it.
MARCUSHe ate a sock, Jess. A whole sock. They said surgery.
JESSI heard.
MARCUSSurgery on a Labrador. That's like surgery on a small horse.
JESSHe's going to be fine. The vet said so.
MARCUSI know, I know. But the bill.
JESSRemember two years ago, when I signed us up for Scruffguard?
MARCUSThe pet insurance? I said we'd never use it.
JESSYou said, and I quote, 'Our dog is very sensible.'
MARCUSHe is very sensible.
JESSHe ate a sock, Marcus.
MARCUS...So Scruffguard covers this?
JESSSurgery, the overnight stay, the medicine. We pay our share. They handle the rest. And we can claim right from the app.
MARCUSI take it back. You're a genius.
JESSI know.
MARCUSIt was my favorite sock.
JESSScruffguard Pet Insurance.
MARCUSFor dogs who are very sensible.

Direction: A married couple at the vet's front desk; he's panicking, she's calm and slightly smug
What it is for: A longer duet with a clear status shift. Trains listening, reacting and letting a sell happen inside a scene.
Coach's note: Watch out for MARCUS playing panic at full volume. He's worried and trying to hold it together. JESS drives the scene. The laugh is 'It was my favorite sock'; the tag belongs to the both of them.
What casting listens for: Casting listens for chemistry and timing. A couple who have been married long enough to finish each other's arguments.

Bath Time

Grooming, localAdult (40-55)Southern USOne narrator30 secondsabout 28s
Hey, y'all, it's Darlene from Suds and Snips. Does your dog smell like, well, dog? Bring 'em on down. We do baths, haircuts, nail trims, ear cleaning and a blueberry facial that'll make your pup smell like a muffin. Every dog gets a bandana and a treat, and every owner gets a dog that smells like heaven. Your couch will thank you. Suds and Snips, on Magnolia Road. Come get pampered.

Direction: Bubbly, fast-talking local groomer, full of love and gentle mischief
What it is for: Local grooming spot with a Southern owner voice. Trains energy, warmth and a quick sell.
Coach's note: Watch out for letting the accent swallow the details. Every service needs to be clear. The joke is 'Your couch will thank you'; toss it off, don't hit it.
What casting listens for: Local casting listens for a real personality. Clients want someone who sounds like she's covered in dog hair and happy about it.

Driveway Grooming

Grooming, mobileAdult (25-40)Neutral AmericanOne narrator15 secondsabout 15s
Your dog hates the car. Your dog hates the groomer. Your dog is, frankly, a lot. So we come to you. A full grooming salon on wheels, right in your driveway. Tubtruck Mobile Grooming. No car ride needed.

Direction: Upbeat, practical, a little clever
What it is for: A short service spot. Trains quick clarity and a satisfying tag.
Coach's note: Watch out for burying the key idea. 'We come to you' is the whole sell; give it space.
What casting listens for: Casting listens for a clear, friendly read at pace.

Waiting

Adoption shelter, PSAMature (55+)Neutral AmericanOne narrator60 secondsabout 57s
Every morning, I walk the kennels at Harbor County Animal Shelter before the doors open. There's Daisy, a gray-faced beagle who howls like a fire engine when she hears my keys. There's Moose, sixty pounds of Great Dane mix who thinks he's a lap dog. And there's a little tabby with one ear who sits at the front of her cage, every single day, and watches the door. They're not broken. They're not trouble. Most of them just ended up here because life got complicated for somebody. And they're waiting. Not for anyone perfect. Just for someone. Maybe you're the one. Come meet them. Adoption fees include vaccines, microchipping and spay or neuter. We'll help you find the right fit, and we'll be here if you have questions later. Harbor County Animal Shelter. Open every day but Monday. They're waiting to meet you.

Direction: Gentle, honest, unhurried, never guilt-tripping; a volunteer who has walked these kennels for years
What it is for: A long PSA-tone read. Trains sincerity, restraint and a call to action without pressure.
Coach's note: Watch out for going for tears. The listener will feel it if you don't push. The turn is 'Maybe you're the one'; say it like a hope, not a demand.
What casting listens for: PSA casting listens for honesty. The voice must feel trustworthy, not like it's asking for something.

Gray Muzzles

Adoption shelter, PSAAdult (40-55)Neutral AmericanOne narrator30 secondsabout 26s
Puppies are cute. They're also up at four a.m., eating your shoes, and piddling on the rug. Senior dogs? They're house-trained. They nap through the afternoon. They love you on day one. At Silverchin Rescue, every dog is seven or older, and every one of them is ready to be somebody's best friend. They already know how. Silverchin Rescue. Give an older dog a golden year.

Direction: Warm, gently funny, heartfelt; championing older dogs
What it is for: PSA-style adoption for senior dogs. Trains warmth, humor and a sincere ask.
Coach's note: Watch out for tipping into sadness. Senior dogs are a joy, and she's selling joy. The turn is 'They already know how'; let it be a lovely, simple truth.
What casting listens for: Casting listens for heart without heaviness. A voice that makes you smile and then makes you think.

One-Eyed Jack

Adoption shelter, PSA, catYoung adult (18-25)Neutral AmericanOne narrator15 secondsabout 14s
This is Jack. One eye. Big purr. Loves chin scratches, hates Mondays. He's one of forty cats at Tabby Row Cat Rescue waiting for a sunny windowsill of their own. Come meet them this weekend.

Direction: Bright, affectionate, a little playful; a volunteer's crush on one particular cat
What it is for: A fifteen-second adoption PSA. Trains warmth and a clear call to action.
Coach's note: Watch out for rushing Jack's description. He's the star; enjoy him. Keep the call to action simple.
What casting listens for: Casting listens for genuine affection. It should sound like you'd take him home yourself.

Where's Biscuit?

Pet tech, GPS collarAdult (30-45)Neutral AmericanOne narrator30 secondsabout 28s
The gate was open. Biscuit was gone. I ran up and down the street shouting his name like a lunatic. Then I opened the Fetchpoint app. There he was, a little blue dot, three houses down, in Mrs. Kowalski's kitchen. Eating her cat's breakfast. Fetchpoint GPS collars show you where your dog is, in real time, and send an alert the moment they leave the yard. Fetchpoint. Know where they are.

Direction: Relatable parent energy: panic, relief and a laugh, all in thirty seconds
What it is for: Pet tech with a story arc. Trains a quick emotional turn and a confident product line.
Coach's note: Watch out for staying panicked too long. The relief arrives at 'Then I opened the app'. Play the reveal of where Biscuit was with a laugh in your voice.
What casting listens for: Casting listens for truth in a quick story. Real panic, real relief, no melodrama.

The Lunch Break

Pet tech, cameraAdult (25-40)Neutral AmericanOne narrator30 secondsabout 29s
Every day at noon, I close my office door and open the Snoutcam app. There's Gus, asleep on the couch he's not allowed on. I tap a button. He hears my voice. His head pops up. I tap again, and a treat flies out. He does a little spin. Every time. My boss thinks I'm reading spreadsheets. Snoutcam Pet Camera. HD video, two-way talk, and a treat launcher. Snoutcam. Say hi from anywhere.

Direction: Wry office-worker voice, whispering then delighted; sharing a secret
What it is for: Pet tech with a comic reveal. Trains shifts between hushed and expressive.
Coach's note: Watch out for losing the whisper too early. He's at his desk, sneaking a look. The laugh is 'My boss thinks I'm reading spreadsheets'; keep it hushed.
What casting listens for: Casting listens for a relatable, playful read with controlled dynamics.

Dinner Bell

Pet tech, feederAdult (25-40)Neutral AmericanOne narrator15 secondsabout 13s
Stuck late at work? Your cat doesn't care. Your cat wants dinner. The Dinnerbell Smart Feeder serves perfect portions, right on schedule, controlled from your phone. Dinnerbell. They'll never know you were late.

Direction: Clean, smart, light humor
What it is for: A quick product fifteen. Trains clarity and a crisp tag.
Coach's note: Watch out for punching the joke too hard. Just state it. The brand and tag should sound effortless.
What casting listens for: Casting listens for smart and friendly, with clean diction.

An Honest Conversation About Litter

Pet supplies, cat litterAdult (30-45)Neutral AmericanOne narrator30 secondsabout 26s
Let us speak plainly about something no one wants to discuss. The litter box. Clumpworks Cat Litter forms tight, solid clumps that scoop out clean, with a charcoal blend that locks away odors for a full week. That smell in your hallway? Gone. The thing your guests pretend they didn't notice? Gone. That? Yes, that. Gone. Clumpworks Cat Litter. We'd rather not talk about it either.

Direction: Deadpan, faux-serious documentary narrator treating cat litter as a grave matter
What it is for: Comedy through gravity. Trains a straight-faced read of absurd copy.
Coach's note: Watch out for winking at the joke. The more serious you are, the funnier it gets. The one crack allowed is 'Yes, that'.
What casting listens for: Comedy casting listens for control. Straight, committed, with timing that lets the jokes land on their own.

Jerky Time

Pet treatsYoung adult (18-25)Neutral AmericanOne narrator15 secondsabout 12s
Rip. Crinkle. Sniff. Your dog just appeared out of nowhere. Again. Snackhound Jerky Treats. Single-ingredient beef, slow-dried in small batches, and absolutely nothing else. Snackhound. Hear that? They sure did.

Direction: Punchy, playful, a little bit of a hype-man
What it is for: An energetic fifteen. Trains bounce and a clean sell.
Coach's note: Watch out for letting energy blur 'single ingredient'. That's the product point; land it clearly.
What casting listens for: Casting listens for fun energy that stays clear.

Morning Breath

Pet treats, dentalAdult (25-40)Neutral AmericanOne narrator30 secondsabout 26s
Every morning, my dog Otis wakes me up with a kiss. A big, sloppy, full-face kiss. And his breath? Let's just say it could peel paint. Then we found Grinworthy Chews. A crunchy, twisty treat with mint and parsley that he loves chewing, every single day. Now? Mornings are much, much nicer. Still sloppy, though. Some things never change. Grinworthy Chews. For kisses you'll actually want.

Direction: Comic, affectionate, playfully disgusted
What it is for: A comedy treat spot. Trains playing a gross-out moment with charm. Avoid any sense of a health claim; it's about fresher breath and a happy dog.
Coach's note: Watch out for overplaying the disgust. She loves this dog. The turn is 'Now?'; let the relief in.
What casting listens for: Casting listens for charm and timing. Disgusted, but still smitten.

What's in the Bowl

Pet food, fresh deliveryAdult (30-45)Neutral AmericanOne narrator60 secondsabout 57s
I read labels on everything. My cereal. My coffee. My kid's snacks. And one day, I turned over my dog's food bag and read the ingredients. I couldn't pronounce half of them. So I started looking. That's how I found Supperdog. It's fresh dog food, cooked in small batches, with real turkey or beef, sweet potatoes, green beans and spinach. You can see the carrots. Actual carrots. It's portioned out for your dog's size and age, packed cold, and delivered right to your door every two weeks. No kibble dust. No mystery. No guessing how much to scoop. The first time I opened a pack, I thought, honestly, I'd eat it. I didn't. But I thought about it. My dog, Rosie? She does a whole dance now at dinnertime. Supperdog. Fresh food, made for your dog. Try your first box at half price.

Direction: Warm, conversational, a bit of a food person; half a story, half a recipe
What it is for: Long-form direct-to-consumer pet food. Trains a warm story that carries detail without sounding like a list.
Coach's note: Watch out for hitting every ingredient like a label. They're things she's proud of. The turn is 'I'd eat it'; laugh a little, then walk it back just slightly.
What casting listens for: Casting listens for a relatable, believable owner. Honest enthusiasm beats announcer polish.

The Pet Hotel

Boarding, as the pet, duetAnyNeutral AmericanTwo narrators (duet)60 secondsabout 64s

Cast: DUKECLEO

DUKEHi! Hi! You're new! I'm Duke! Isn't this place amazing?
CLEOIt's a kennel.
DUKEIt's not a kennel! It's the Howlsworth Pet Resort! There's a pool! A play yard! And a guy named Kevin who throws the ball, like, a hundred times!
CLEOI don't do balls.
DUKEThere's a cat lounge! With a window! And fish on a screen!
CLEO...A window?
DUKEAnd they come in and brush you. And they send pictures to your humans every day!
CLEOI suppose my human does worry.
DUKEAnd at night, they put on quiet music and you get your own bed! With a blanket!
CLEOA soft blanket?
DUKEThe softest!
CLEOWell. I'm here for a week. I suppose I'll manage.
DUKESo we're friends now?
CLEOLet's not get carried away.
DUKEBest friends!
CLEOHowlsworth Pet Resort. Dog and cat boarding, open all year.
DUKEKevin says hi!
CLEOFine. Wake me for dinner.

Direction: Voiced as a dog and a cat meeting at a boarding resort; the dog is overjoyed, the cat is not
What it is for: A two-voice character duet as pets. Trains big contrast, listening and comic timing between opposite energies.
Coach's note: Watch out for both characters using the same energy. DUKE is a puppy with a new friend; CLEO is the grumpy guest who's warming up. The turn is Cleo's 'Fine. Wake me for dinner.'
What casting listens for: Character casting listens for contrast and commitment. Two animals, clearly distinct, reacting to each other.

Romp Room

Doggy daycare, localYoung adult (18-25)Neutral AmericanOne narrator30 secondsabout 29s
While you're at work, your dog could be running, playing, making new friends and splashing in the kiddie pool. At The Romp Room Doggy Daycare, pups spend the day in supervised playgroups, sorted by size and energy, with plenty of nap time. Pick them up at five, and they'll sleep the whole way home. A tired dog is a happy dog. The Romp Room, on Wheeler Street. Your first day is free.

Direction: High energy, bouncy, sporty; a daycare staffer who loves his job
What it is for: Local energy spot. Trains upbeat pace with clear details.
Coach's note: Watch out for running out of air before the tag. Breathe after 'nap time'. The turn is 'A tired dog is a happy dog'; slower, knowing.
What casting listens for: Casting listens for enthusiasm that stays clear and sincere.

The Old Paddock

Pet food, horse feedMature (55+)Southern USOne narrator30 secondsabout 28s
My mare, Sadie, is twenty-four years old. She's carried my kids, my grandkids and me across every inch of this ranch. She earned a good retirement. And a good meal. Old Paddock Senior Horse Feed is easy to chew, easy on her stomach and full of the good stuff an older horse needs. She still comes running when she hears the bucket. Old Paddock Feed. For the horses who've carried us.

Direction: Weathered, quiet, grounded; a rancher who talks slow and means it
What it is for: Rural product read. Trains a low-energy, trustworthy delivery.
Coach's note: Watch out for playing a cowboy. He's real. The turn is 'She earned it'; gentle, proud.
What casting listens for: Casting listens for authenticity. Rural brands can hear a fake from a mile away.

Polly Wants

Pet food, bird, as the petAnyNeutral AmericanOne narrator30 secondsabout 28s
Hello! Hello! Who's a pretty bird? I am! Mom says, 'Where are my keys?' Dad says, 'Have you seen my glasses?' The kid says, 'Five more minutes!' And me? I say, 'Perchmore! Perchmore!' Because that's the good seed. Sunflower, millet, dried mango and a crunchy little nut I save for last. Perchmore Bird Food. Fresh seed, fruit and nuts, for birds with big opinions. Who's a pretty bird? Still me.

Direction: Voiced as a chatty African grey parrot repeating things he's overheard in the house
What it is for: Character practice as a pet. Trains quick character switches as the parrot imitates people.
Coach's note: Watch out for doing a squeaky cartoon parrot. Play a clever mimic: the imitations should sound like the people he's copying. The turn is 'Perchmore!'; pure joy.
What casting listens for: Character casting listens for range and clarity. Each imitation should be a distinct little person.

Circles

Pet supplies, bedsAdult (40-55)Neutral AmericanOne narrator30 secondsabout 28s
Every dog has a ritual before bed. Mine turns in a circle. One. Two. Three. Four. It's always four. Then he flops down with a sigh that shakes the whole house. The Snoozeloaf Pet Bed has deep, cushioned sides for resting chins, a soft, washable cover and a memory foam base. He's snoring before I turn off the lamp. Snoozeloaf. The best seat in the house. Finally, it's his.

Direction: Soft, sleepy, fond; an owner watching her dog settle down
What it is for: A cozy product read. Trains gentle pace with a tiny comic beat.
Coach's note: Watch out for getting too sleepy to sell. Keep the product line awake. The laugh is 'Four. It's always four.'
What casting listens for: Casting listens for warmth and a light touch of humor.

Mine, All Mine

Pet supplies, cat trees, as the petYoung adult (18-25)Neutral AmericanOne narrator60 secondsabout 61s
Listen. I have been living in this house for five months, and I have a list of complaints. The curtains? Too short. I climbed them anyway. The bookshelf? Too narrow. I cleared it. Onto the floor. You're welcome. The top of the fridge? Great view. Terrible way down. So the humans brought home a box. A big box. I sat in the box for two days. It was the best box of my life. And then they took the thing out of the box. It's a Leapsmith Cat Tree. It has three platforms, a little cave for plotting, scratching posts wrapped in rope and a dangly mouse that I will be destroying later. I climbed it. I conquered it. I knocked a pen off the top of it for no reason. It was spectacular. Leapsmith. Cat trees built for climbers, scratchers and total legends. I'm going to have a little nap now.

Direction: Voiced as an eight-month-old kitten: chaotic, confident, a tiny tyrant on a sugar rush
What it is for: Long-form character practice as a pet. Trains sustained high energy, quick shifts and a sincere button.
Coach's note: Watch out for staying one note. The kitten has moods: plotting, pouncing, gloating, then a sudden yawn. The turn is 'I'm going to have a little nap now'; drop all the energy and mean it.
What casting listens for: Character casting listens for commitment, variety and control. A great character read changes gear without losing the character.

Sit, Stay, Galway

Dog training, localAdult (40-55)IrishOne narrator60 secondsabout 61s
I've been training dogs in Galway for twenty years, and I'll tell you a secret. It's usually the humans. The dog pulls on the lead because somebody let him. He jumps on the visitors because somebody laughed the first time. He steals the Sunday roast because, well, that one's the dog. Some things you can't blame on anyone. At Heel and Heart Dog Training, we teach you and your dog together. Puppy classes, basic manners, walking on the lead without dislocating your shoulder, and help for the nervous dogs who bark at the postman, the bin and their own reflection. Small classes. Positive methods. Plenty of treats, and not all of them are for the dogs. We have biscuits in the kitchen. By the end of six weeks, you'll have a dog who listens, and a walk you actually enjoy. Heel and Heart Dog Training, Galway. Good dogs start with good people.

Direction: Warm, witty Irish trainer, confident and practical, clearly loves dogs and loves people a little less
What it is for: Long-form local service with an Irish voice. Trains natural accent, humor and practical detail.
Coach's note: Watch out for stage-Irish. Talk naturally, as a Galway woman. The best line is 'It's usually the humans'; dry, affectionate, true.
What casting listens for: Casting listens for authenticity and wit. The listener should trust her with both the dog and the owner.

Slow Walks

Pet food, senior dogMature (55+)Neutral AmericanOne narrator60 secondsabout 64s
Walter used to pull me around the park like a sled dog. Now he stops to sniff every single fence post, and I let him. He's thirteen. His muzzle is white. He takes the stairs one at a time, and he snores louder than my late husband ever did. We walk slower these days. And you know what? I like it better. When the vet said it was time to think about a senior food, I found Silverbrook. It's made for older dogs, with real chicken and gentle grains, softer kibble that's easier for old teeth, and just the right portion for a dog who naps more than he plays. He still does a little happy tap-dance when the bowl comes down. Just a little slower. Some people say old dogs slow you down. I think they teach you to notice things. We have time. We take our time. Silverbrook. For the dogs who've given us their best years.

Direction: Tender, quiet, fond, a little humor; an owner with an old dog at her feet
What it is for: An emotional long-form pet food read. Trains restraint, love and a soft, honest sell.
Coach's note: Watch out for going sad. This is a love story, not a goodbye. The turn is 'We have time'; say it as a choice she has made, with peace.
What casting listens for: Casting listens for truth and tenderness. Emotional pet spots fail when they reach for tears; the best ones smile.

Lizard Lounge

Pet supplies, reptileAdult (25-40)Neutral AmericanOne narrator15 secondsabout 13s
Bearded dragon? Gecko? Corn snake named Gerald? Scaly Days Reptile Supply, on Fifth Street, has the heat lamps, the habitats, the crickets, the mealworms and the good, honest advice. Scaly Days. Cold-blooded. Warm-hearted.

Direction: Chill, dry, surfer-calm; very relaxed about reptiles
What it is for: A laid-back fifteen. Trains an unhurried read that still fits the time.
Coach's note: Watch out for getting so relaxed you run long. Relaxed tone, efficient pace.
What casting listens for: Casting listens for a distinctive, easy personality in very few words.

Running Water

Pet tech, water fountainAdult (30-45)Neutral AmericanOne narrator30 secondsabout 30s
My cat will not drink from her water bowl. She will drink from the bathroom sink. The shower floor. My glass on the nightstand. Once, from the vase of flowers on my kitchen table. So we got her a fountain. The Burblebowl keeps water moving, filtered and fresh, with a quiet little trickle she can't resist. Now she drinks all day long. From the fountain. And still, occasionally, from my glass. Burblebowl. They like it running.

Direction: Amused, observational comedy; a cat owner who has given up on logic
What it is for: Observational comedy for pet tech. Trains a wry, conversational read.
Coach's note: Watch out for rushing the list of places the cat drinks. It's a comedy build; each one gets a beat. The turn is 'So we got her a fountain'; resigned, then delighted.
What casting listens for: Casting listens for relatable comic timing. A voice that sounds like it lives with a cat.

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