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Free government and tourism commercial scripts

30 scripts written by us, free to practice with, record and put in your reel. Every one lists voice age, accent and length, so you can pick a read that fits the audition you are chasing.

When the Maples Turn

State tourism, autumnAdult (30-45)Neutral AmericanOne narrator15 secondsabout 13s
Cider stands. Covered bridges. Back roads that wind for miles. And for about three weeks every October, the whole valley catches fire in red and gold. Come see it. Visit Oxbow Valley.

Direction: Warm, inviting, a little breathless with colour
What it is for: Short tourism invitation. Trains painting a picture in very few words.
Coach's note: Watch out for listing the images. Each one is a postcard; give 'the whole valley catches fire' room, because that's the image people remember.
What casting listens for: Casting listens for warmth and wonder, a voice you'd follow up a mountain road.

The Free Card That Opens Everything

Public libraryAdult (25-40)Neutral AmericanOne narrator15 secondsabout 13s
Books, sure. But also movies. Audiobooks. Museum passes. Language lessons. Even a telescope you can borrow. All with one library card. And yes, it's still free. Sign up today at Fenmore Public Library.

Direction: Bright, surprised-by-good-news energy; friendly and quick
What it is for: Fast public-service spot with a list. Trains energy and clarity in a short promo.
Coach's note: Watch out for rattling off the list flatly. Each item is a small surprise, and 'still free' is the button: say it like you can't quite believe it either.
What casting listens for: Casting listens for friendly, bright delivery that makes a library card sound like a treat.

Let Someone Else Drive

Public transitAdult (25-40)Neutral AmericanOne narrator15 secondsabout 13s
Forty minutes in traffic. Or forty minutes finishing that book you keep meaning to read. Bellhaven Regional Transit. New routes, more frequent service, and real-time arrivals in the app. Let someone else drive.

Direction: Easygoing, dry humour, city commuter
What it is for: Short transit spot with a light joke. Trains dry, relaxed comic timing.
Coach's note: Watch out for pushing the joke. 'You could finish that book' is the gentle payoff. Keep it casual, like advice to a friend at the bus stop.
What casting listens for: Casting listens for relaxed, likeable urban delivery.

Stand Up and Be Counted

Civic participation, headcountAdult (40-55)Neutral AmericanOne narrator15 secondsabout 14s
Roads. Schools. Clinics. Bus routes. Where they go depends on who's counted. The Merriton County Headcount takes about ten minutes, online or by phone. Make sure your neighborhood is counted. Fill it in today.

Direction: Clear, civic, upbeat; plain-spoken and trustworthy
What it is for: Civic-participation spot in 15 seconds. Trains a clear civic message without sounding bureaucratic.
Coach's note: Watch out for sounding like a government form. The heart of it is 'your neighborhood'; make it personal.
What casting listens for: Casting listens for a trustworthy civic voice that feels like a neighbour, not an official.

Drown It, Stir It, Feel It

State parks, campfire safetyMature (55+)Neutral AmericanOne narrator15 secondsabout 15s
Before you leave your campsite, put your fire out. Drown it with water. Stir the ashes. Then feel for heat with the back of your hand. Cold to the touch, or it's not out. Silver Fork State Parks.

Direction: Gravelly, grandfatherly park-ranger voice; firm and kind
What it is for: Campfire safety PSA. Trains a rhythmic three-step instruction delivered with authority.
Coach's note: Watch out for rushing the three steps. 'Drown it. Stir it. Feel it.' is the whole lesson; give each verb its own beat, like a ranger demonstrating with his hands.
What casting listens for: Casting listens for a trustworthy outdoorsy authority, kind but serious.

Harvest Fair on the Square

City festivalYoung adult (18-25)Neutral AmericanOne narrator15 secondsabout 13s
Pie contest. Pumpkin boats on the river. Live bands on the courthouse steps. And fireworks over the harbor on Saturday night. The Port Adair Harvest Fair. This weekend, downtown. Bring the whole family.

Direction: Excited, bubbly, community-festival energy
What it is for: Quick festival promo. Trains building excitement over a list of attractions.
Coach's note: Watch out for starting at full volume. Build from the pie contest to the fireworks; the biggest energy belongs at the end.
What casting listens for: Casting listens for infectious small-town excitement, not a cheesy radio promo.

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Where the Road Runs Out

Regional tourism, ScotlandAdult (40-55)ScottishOne narrator30 secondsabout 30s
There's a single-track road north of the loch where the phone signal gives up and the mountains take over. You pass a bothy, a waterfall, a few very unimpressed sheep. And then you stop the car. Because you have to. Mist lifting off the water. An eagle turning slow circles overhead. And a silence you can almost hear. The Highland Glens. Come and get properly lost. Plan your trip with the Highland Glens Tourism Partnership.

Direction: Rich, unhurried, poetic but grounded Scottish
What it is for: Scottish tourism read. Trains atmosphere and pacing with pauses that earn their place.
Coach's note: Watch out for overplaying the romance. The landscape is the drama. The key turn is 'and then you stop the car'; slow there, as if you are stopping too.
What casting listens for: Casting listens for an authentic Scottish voice with warmth and a sense of place.

Low and Slow in Tolliver County

County tourism, food and musicAdult (40-55)Southern USOne narrator30 secondsabout 28s
In Tolliver County, we do things low and slow. Brisket that's been smoking since before sunrise. Porch swings that don't care what time it is. Fiddle music drifting out of the general store on a Saturday afternoon. Come for the barbecue trail. Stay for the bluegrass. Leave with a jar of Miss Ada's peach preserves and a few new friends. Visit Tolliver County. Pull up a chair. We saved you one.

Direction: Laid-back, warm Southern drawl; a smile in every line
What it is for: Southern tourism spot. Trains relaxed delivery that still keeps the energy up.
Coach's note: Watch out for slowing down so much the spot drags. 'Low and slow' describes the barbecue, not your pace. Save the real lean-back for the last line.
What casting listens for: Casting listens for authentic Southern warmth and hospitality.

Are We There Yet at the Lakes

Regional tourism, family, duetAnyNeutral AmericanTwo narrators (duet)30 secondsabout 33s

Cast: KIDDAD

KIDAre we there yet?
DADNope.
KIDHow about now?
DADStill nope.
KIDWhat's even at the lake? It's just water.
DADCanoes. Waterfalls. Loons that sound like ghosts. A cabin with a bunk bed that's all yours.
KIDA bunk bed?
DADTop bunk. And s'mores.
KIDEvery night?
DADEvery single night.
KIDOkay. I'm in. Are we there yet?
DADLook out your window.
KIDWhoa.
DADNorth Shore Lakes.
KIDWhere the road ends and summer starts.

Direction: Family road-trip comedy; a patient parent and a kid who has been in the car too long
What it is for: Short family duet. Trains cue pickup and a kid voice that stays real.
Coach's note: Watch out for the KID whining. The kid is bored and funny, and the turn is the gasp at the lake; play real wonder there. DAD's lines are dry, with affection.
What casting listens for: Casting listens for chemistry and a believable child voice without cartoon.

Office With a View

Park ranger recruitmentAdult (25-40)Neutral AmericanOne narrator30 secondsabout 30s
My office has granite cliffs, a river, and a family of marmots who think they run the place. I'm a ranger with the Cedar Basin Parks Service. Some days I teach kids about owls. Some days I'm fixing trail signs or helping a hiker find the way home. Every day, I'm outside, taking care of a place that belongs to all of us. Cedar Basin Parks Service is hiring seasonal and full-time rangers. Apply online now.

Direction: Upbeat, outdoorsy, genuine; a ranger who loves her job
What it is for: Recruitment spot for a civilian public-service career. Trains enthusiasm that sounds like real job satisfaction.
Coach's note: Watch out for reading the job description. She is describing her real Tuesday. 'Some days I teach kids about owls' is a proud aside; the call to action is a sincere invitation.
What casting listens for: Casting listens for authenticity: someone who would genuinely wear the hat.

When the Pager Goes Off

Volunteer fire service recruitmentAdult (30-45)Neutral AmericanOne narrator30 secondsabout 29s
I sell insurance. My buddy Marcus teaches eighth-grade science. Our captain runs the hardware store. But when the pager goes off at two in the morning, we're all out the door. The Pine Hollow Volunteer Fire Company is looking for new members. We'll train you. We'll have your back. Because somebody has to be the one who goes. Could it be you? Pine Hollow Volunteer Fire Company. Stop by the station Thursday night.

Direction: Grounded, modest, community-proud; understated heroism
What it is for: Recruitment for volunteer firefighters. Trains humility and sincerity in a call to service.
Coach's note: Watch out for playing the hero. He is an ordinary guy with a day job, and that's the point. The line to land is 'somebody has to be the one who goes.'
What casting listens for: Casting listens for everyday credibility and quiet pride.

Remember Your Favourite Teacher

Teacher recruitmentAdult (40-55)Neutral AmericanOne narrator30 secondsabout 26s
Think about your favourite teacher. The one who noticed you. The one who said, 'You're better at this than you think.' Now it's your turn. Teach Wexmoor is recruiting teachers for classrooms across the county, especially in math, science and special education. Career changers welcome, with paid training and a mentor for your first year. Somebody's going to remember you. Teach Wexmoor. Find out more today.

Direction: Reflective, warm, inspiring; a gentle build to the invitation
What it is for: Teacher recruitment spot. Trains a reflective opening that lifts into a call to action.
Coach's note: Watch out for rushing the memory. Let the listener actually picture their teacher. The build comes from 'Now it's your turn.' Keep the details of the program crisp but kind.
What casting listens for: Casting listens for warmth and conviction, a voice that believes teaching matters.

The Crosstown Line

Public transitAdult (25-40)Neutral AmericanOne narrator30 secondsabout 27s
Seven forty-five. Coffee in hand. The new Crosstown Line pulls up, right on time, just like the app promised. I'm the one who got a seat. Bellhaven Regional Transit has added service every ten minutes at rush hour, with free transfers and a fare card that loads right on your phone. Less time parking. More time for a second coffee. Bellhaven Regional Transit. Ride the Crosstown Line.

Direction: Cheerful, modern, urban; a commuter's easy morning
What it is for: Transit promotion with a narrative. Trains a light story that makes a routine appealing.
Coach's note: Watch out for over-performing enthusiasm for a bus. Keep it true to life: the pleasure is small and real. Smile on 'I'm the one who got a seat.'
What casting listens for: Casting listens for a relatable commuter voice with warmth and charm.

Why the Count Matters

Civic participation, headcountAdult (30-45)Neutral AmericanOne narrator30 secondsabout 29s
There's a new bus stop at the end of my street. A new clinic across town. And a school that finally got the extra classroom it needed. A lot of that comes back to a simple count of who lives here. The Merriton County Headcount is open now. It's short, it's confidential, and it takes about ten minutes online, by phone or on paper. Merriton County Headcount. Count everyone who lives with you.

Direction: Clear, earnest, persuasive; a neighbour who did his homework
What it is for: Civic explainer. Trains making an abstract process personal and practical.
Coach's note: Watch out for sounding like a civics lesson. Make it about the bus stop and the clinic, the things he can see from his window. 'Ten minutes' should feel like an easy ask.
What casting listens for: Casting listens for a credible, friendly civic voice with no bureaucratic stiffness.

Snowshoes at Stonecrest

National park, winterAdult (30-45)Neutral AmericanOne narrator30 secondsabout 28s
In winter, Stonecrest goes quiet. The summer crowds are gone. Snow sits heavy on the pines. The only sound is your snowshoes on the trail and, somewhere far off, a raven. Rent snowshoes at the visitor center, or bring your own. Ranger-led moonlight walks run every Saturday through March. Warm up afterward by the woodstove at the visitor center, with cocoa on the house. Stonecrest National Park. Come see it sleep.

Direction: Hushed, crisp, wondering; quiet like new snow
What it is for: Winter park spot. Trains a softer, atmospheric read that still invites action.
Coach's note: Watch out for whispering. Hushed is a colour, not a volume. The invitation at the end needs to warm up and open out.
What casting listens for: Casting listens for intimacy and wonder without losing clarity.

Take the Coast Road

Regional tourism, IrelandAdult (40-55)IrishOne narrator30 secondsabout 27s
Take the coast road. Yes, it's the long way round. That's the point. Cliffs that fall straight into the Atlantic. A harbour full of painted boats. A pub where the session starts at nine and nobody knows when it ends. You'll stop for photos. You'll stop for chowder. You'll stop to chat with a farmer who has opinions about the weather. You'll be late for everything. Visit Carrickmoy.

Direction: Lilting, warm, playful Irish; a local telling you a secret
What it is for: Irish coastal tourism spot. Trains warmth and a conversational, confiding delivery.
Coach's note: Watch out for going too sweet. She is teasing a bit. 'You'll be late for everything' is a promise, not a warning; smile on it.
What casting listens for: Casting listens for authentic Irish storytelling and charm.

Big River Country

Regional tourism, AustraliaAdult (25-40)AustralianOne narrator30 secondsabout 26s
Red dirt. Gorges so deep the river turns green. Nights so clear you can see the Milky Way reflected in a billabong. This is big river country. Paddle through the gorge at sunrise. Learn the stories of this land from the people who've cared for it for thousands of years. Then camp beneath more stars than you knew existed. Outback Rivers. Go on. Get out here.

Direction: Big, open, easy Australian; adventure with a grin
What it is for: Australian adventure-tourism spot. Trains scale and energy without shouting.
Coach's note: Watch out for mistaking big for loud. The size is in the pauses. The last line, 'Go on. Get out here', is a mate's invitation.
What casting listens for: Casting listens for authentic Australian delivery and a sense of vast open space.

Jazz on the Riverfront

City festival, musicAdult (40-55)Neutral AmericanOne narrator30 secondsabout 27s
The sun goes down over the river. The boats light up. And somewhere on the pier, a trumpet starts to play. The Port Adair Riverfront Jazz Weekend is back. Three stages. Forty bands. Food trucks, dancing on the boardwalk, and a late-night jam session under the old railway bridge. All free, all weekend, the second weekend in June. Port Adair Riverfront Jazz. Come hear the city swing.

Direction: Smooth, cool, late-evening; a bit of swing in the rhythm
What it is for: Music festival promo. Trains rhythm and musicality in the phrasing.
Coach's note: Watch out for reading it straight. Let the sentences swing, especially the list of stages. But keep the details (dates, place) crisp.
What casting listens for: Casting listens for a smooth, musical voice with personality.

Election Day Needs You

Civic service, poll workersMature (55+)Neutral AmericanOne narrator30 secondsabout 28s
I've worked the polls for twelve years. I've checked in first-time voters, their parents, their grandparents. I've handed out a lot of stickers. Brennard County needs poll workers for the next election. You'll get paid training, a stipend for the day, and a front-row seat to your community at its best. Every voter deserves a smooth day. Help make it happen. Sign up with the Brennard County Elections Office.

Direction: Warm, civic-minded, grandmotherly but sharp; nonpartisan
What it is for: Poll-worker recruitment. Trains a warm civic appeal that stays strictly non-political.
Coach's note: Watch out for getting political or preachy. This is about helping neighbours vote smoothly. Her pride is in 'I've done it for twelve years'.
What casting listens for: Casting listens for warmth, trust and a strictly neutral civic tone.

Summer Reading Passport

Public library, childrenYoung adult (18-25)Neutral AmericanOne narrator30 secondsabout 28s
Attention, explorers! Your summer mission starts now. Pick up a Summer Reading Passport at Fenmore Public Library. Every book you finish earns a stamp. Dinosaurs, dragons, deep-sea creatures, detectives. You choose. Stuck? Just ask a librarian for ideas. Fill your passport, and you'll earn prizes, a free ice cream, and an invitation to the big end-of-summer party. Parents, it's free, and it keeps young readers reading. Fenmore Public Library.

Direction: Playful, energetic, kid-friendly; bright without being babyish
What it is for: Children's programme promo. Trains playful energy aimed at kids and parents at once.
Coach's note: Watch out for talking down to kids. Speak to them like they're smart. The parent info at the end shifts to a warmer, grown-up tone.
What casting listens for: Casting listens for fun, warm energy that can speak to children and parents in one read.

Old Town After Dark

City tourism, historyAdult (30-45)Neutral AmericanOne narrator30 secondsabout 26s
Gas lamps flicker along the cobblestones. A church bell counts to midnight. And somewhere above the old apothecary, a window creaks open by itself. Or maybe it's just the wind. Join a lantern-lit ghost walk through the Hartsgrove Old Town historic district, every Friday and Saturday this October. Then warm up in a tavern that's been pouring since seventeen ninety. Visit Hartsgrove. History never really leaves.

Direction: Mysterious, playful, candlelit storytelling
What it is for: Heritage tourism with a spooky twist. Trains atmosphere with a playful wink.
Coach's note: Watch out for going full horror. It's fun, not frightening. The wink is 'Or maybe it's just the wind'.
What casting listens for: Casting listens for a storyteller who can do atmosphere with a smile.

Walk the Fells

Regional tourism, EnglandAdult (30-45)Neutral BritishOne narrator30 secondsabout 29s
Boots on. Map in pocket. A flask of tea and a bit of weather rolling in over the tops. Up here in the fells, the views stretch for miles, the lakes are cold and clear, and every village has a pub with a fire going. Walk it, cycle it, or just sit by the water and do absolutely nothing. Plan your visit with the Fells and Lakes Visitor Partnership. The hills are waiting.

Direction: Brisk, fresh, outdoorsy British; smiling in the wind
What it is for: British countryside tourism spot. Trains bright energy with understated British charm.
Coach's note: Watch out for getting too posh or too twee. She is a walker, not a lady of the manor. Enjoy the understatement in 'a bit of weather'.
What casting listens for: Casting listens for natural, friendly British delivery with outdoor energy.

The Last Wild Mile

National park, anthemMature (55+)Neutral AmericanOne narrator60 secondsabout 60s
Before sunrise, the valley is silver. Mist hangs above the river. An elk lifts its head, listens, and goes back to grazing. This is Stonecrest National Park. A million acres of granite, forest and wild water, protected so that it will look tomorrow the way it looks today. Walk the canyon trail where the rock glows red at dusk. Watch the stars come out over the high meadow, more of them than you've ever seen. Sit beside a waterfall that was already old when the first maps were drawn. The rangers who care for this place will tell you something simple. It isn't theirs. It isn't the government's. It belongs to you. To your children. And to theirs. So come. Walk softly. Leave it as you found it. And take home something that doesn't fit in a backpack. Stonecrest National Park. The last wild mile is waiting. Plan your visit today.

Direction: Deep, reverent, unhurried; an anthem that builds to quiet awe
What it is for: Long national-park anthem. Trains sustained gravitas and a slow emotional build.
Coach's note: Watch out for starting grand. Begin intimate, a single hiker at dawn. Build through the land and the people who protect it, peak at 'It belongs to you', then bring it home softly.
What casting listens for: Casting listens for gravitas, warmth and restraint; a voice with weight but no pomposity.

Ask a Ranger

Park service, duetAnyNeutral AmericanTwo narrators (duet)60 secondsabout 64s

Cast: CAMPERRANGER

CAMPERExcuse me. Ranger? Quick question. Are there bears here?
RANGERThere are. They mostly want your snacks, not you.
CAMPERI have a lot of snacks.
RANGERThen we'll get you a bear locker. Right by your site.
CAMPEROkay. And the trail to the falls. Is it hard?
RANGERIt's steady. Two miles up, two miles down. Take water and take your time.
CAMPERAnd what if I get lost?
RANGERStay on the marked trail and you won't. And if you're worried, join my morning walk. Eight a.m., right here.
CAMPERYou lead walks?
RANGEREvery day. Birds, wildflowers, the odd bear story.
CAMPERI've never done this before. Camping. Any of it.
RANGERThat's how everyone starts. The park doesn't care if you're an expert. It's just glad you showed up.
CAMPEROkay. I'm glad I came.
RANGERCedar Basin Parks Service.
CAMPERRanger-led programs every day this summer.
RANGERSnacks in the locker, please.

Direction: Friendly, funny exchange between a veteran ranger and a nervous first-time camper
What it is for: Two-voice park spot. Trains listening, comic timing and warmth between strangers.
Coach's note: Watch out for the RANGER as a know-it-all. She is patient and gently funny. The CAMPER is nervous but game. The turn is the CAMPER's quiet 'Okay. I'm glad I came.'
What casting listens for: Casting listens for chemistry, warmth, and two voices that react to each other.

Four Seasons in Oxbow Valley

State tourism, seasonalAdult (40-55)Neutral AmericanOne narrator60 secondsabout 56s
In spring, Oxbow Valley wakes up slowly. Creeks run high with snowmelt. The orchards bloom white and pink, and the farm stands open for the first strawberries of the year. In summer, the days are long and easy. Tubing on the river. Band concerts on the green. Ice cream that melts faster than you can eat it. Then autumn arrives, and the maples turn every hillside red and gold. Covered bridges. Apple cider. A drive along the ridge road that you'll talk about for years. And in winter, the valley goes quiet under a blanket of snow. Sleigh rides. Cross-country trails. A crackling fire at an inn that's been welcoming travellers for two hundred years. Four seasons. One valley. And a reason to come back for every one of them. Visit Oxbow Valley. Start planning your first season today.

Direction: Warm, lyrical, inviting; a storyteller walking you through the year
What it is for: Long tourism spot built in four movements. Trains shifting colour for each season while holding one voice.
Coach's note: Watch out for reading all four seasons the same way. Spring is fresh, summer lazy, autumn rich, winter hushed. The final invitation should feel like opening a door.
What casting listens for: Casting listens for vocal colour and range within a single warm character.

Probie at Fifty-One

Volunteer fire service recruitmentAdult (40-55)Neutral AmericanOne narrator60 secondsabout 62s
I joined the Pine Hollow Volunteer Fire Company at fifty-one. The youngest guy in my training class was nineteen. He called me ma'am. I told him to stop. He didn't. Training was hard. Carrying gear up ladders. Learning the pumps. Knots I'd never heard of. I went home sore every single week. But nobody let me quit. Not the captain, not the crew, and definitely not that nineteen-year-old. The first time I carried a hose into a real call, a barn fire on the county road, I wasn't scared. I was ready. Because they'd made me ready. We saved the barn. And the horses. And I went home and cried in the shower, the good kind. We need more volunteers. All ages, all backgrounds. We train you, we equip you, and we become your family. Pine Hollow Volunteer Fire Company. Open house, Thursday nights at the station. Come find out what you're made of.

Direction: Honest, self-deprecating, proud; a late-starter's story
What it is for: Story-driven volunteer recruitment. Trains humour and sincerity in a personal narrative.
Coach's note: Watch out for playing it all for laughs. The first half is funny; the turn is 'the first time I carried a hose into a real call'. From there, slow and sincere. Finish with a smile.
What casting listens for: Casting listens for authenticity: a real woman telling her own story with humour and heart.

The Teacher Who Stayed

Teacher recruitmentAdult (30-45)Neutral AmericanOne narrator60 secondsabout 57s
In seventh grade, I was the kid in the back row. The one with his hood up. I didn't talk. I didn't turn in homework. Most teachers stopped asking. Ms. Delgado didn't stop. She kept a granola bar in her desk for me, because she'd figured out I skipped breakfast. She asked what I was drawing in the margins. She told me I was good at it. When I failed her class, she stayed after school, three days a week, until I didn't. She stayed. I'm an architect now. I still draw in the margins. Teach Wexmoor is looking for people like Ms. Delgado. Teachers for math, science, special education, and every classroom in between. Career changers welcome. Paid training. A mentor for your first year. And a chance to be somebody's reason. Teach Wexmoor. Somebody's going to remember you. Apply today.

Direction: Reflective, heartfelt, gently building; a man remembering one teacher
What it is for: Emotional recruitment story. Trains a slow, honest build and a clean call to action.
Coach's note: Watch out for getting teary too early. He tells the story plainly; the emotion shows up on its own at 'She stayed'. Then the call to action should be warm and confident, not sad.
What casting listens for: Casting listens for sincerity and emotional control; the voice of a grown man grateful to a teacher.

Everyone Counts

Civic participation, headcountAdult (30-45)Neutral AmericanOne narrator60 secondsabout 58s
Think about everyone who lives in your home right now. Your kids. Your grandmother who moved in last spring. The roommate who's always in the shower. The new baby who arrived last month and hasn't slept since. Every one of them counts. The Merriton County Headcount is how our county knows who lives here. Those numbers help decide where new schools are built, where bus routes run, how many beds the hospital needs, and which roads get fixed first. If someone's left out, their share of those decisions gets left out too. It takes about ten minutes. You can respond online, by phone, or on the paper form that came in the mail. Your answers are confidential and used only for counting. So gather around the kitchen table tonight and count everyone. Even the baby. Especially the baby. Merriton County Headcount. Everyone counts. Respond today.

Direction: Warm, clear, community-focused; confident and trustworthy
What it is for: Long civic-participation spot. Trains turning an administrative topic into a community story.
Coach's note: Watch out for sounding institutional. Picture real people in every line: the new baby, the grandparent, the roommate. The key message is 'everyone in your home, even the baby'.
What casting listens for: Casting listens for credibility and warmth, a public voice people will trust with their information.

Lantern Night in Port Adair

City festivalAdult (25-40)Neutral BritishOne narrator60 secondsabout 62s
Every November, when the evenings draw in and the harbour goes dark early, something happens in Port Adair. It starts with a single lantern. A child holds it up at the top of the old harbour steps. Then another is lit. Then a hundred. Then thousands. The Port Adair Lantern Festival fills the streets with paper light. Schools, choirs and neighbours make their own lanterns in workshops all week. Whales, lighthouses, fishing boats, dragons. Every one handmade. On the night, the whole town walks together, down the hill, along the seafront, and out to the end of the harbour wall. A brass band plays. Hot chestnuts are sold on every corner. And when the procession reaches the water, the lanterns are held up high, all at once, for a moment of pure quiet. Then the fireworks begin. Free lantern workshops are open now. Come and make one. Port Adair Lantern Festival. Light the way home.

Direction: Warm, magical, building; community wonder with a British lilt
What it is for: Long festival promo with an atmospheric build. Trains wonder that grows into celebration.
Coach's note: Watch out for rushing the setup. The magic is in the quiet moment when the first lantern lights; slow down there, then let the energy rise into the celebration.
What casting listens for: Casting listens for warmth and a sense of wonder, a voice that can make a crowd go quiet.

Everything in One Card

Public libraryMature (55+)Neutral AmericanOne narrator60 secondsabout 60s
When I retired, my daughter said, 'Mom, you need a hobby.' So I went to the library. For a book. One book. I came home with a library card, a museum pass, a telescope and a sign-up sheet for Spanish conversation on Tuesdays. Did you know Fenmore Public Library lends telescopes? I didn't. I also didn't know they have free audiobooks, movies, online classes, a seed library for gardeners, a quiet room with a view of the river, and a fellow named Dennis who can help you with absolutely any computer problem. I felt like I'd been given the keys to the town. Now I'm there three days a week. Spanish on Tuesdays. Book club on Thursdays. And on Saturdays, I help kids pick out books about space. My daughter says I'm busier now than when I worked. Get your free card at Fenmore Public Library. Your next hobby is waiting.

Direction: Warm, wry, delighted; a retired woman who discovered her library all over again
What it is for: Long public-service spot with a personal story. Trains humour and warmth in a mature voice.
Coach's note: Watch out for reading the list of services like a brochure. Each one is a discovery she's still excited about. The peak is 'I felt like I'd been given the keys to the town.'
What casting listens for: Casting listens for wit and warmth; a mature voice that makes the library sound like an adventure.

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